Focus Groups

Fred Efird, our staff moderator, is formally trained and an experienced focus group moderator.  He has personally moderated more than 500 restaurant specific focus groups across all of the major restaurants segments – QSR, Midscale and Casual Dining.

Restaurant Insights will manage the entire focus group process for you.  This includes reserving facilities, screening and recruiting respondents, developing the discussion guide (with client input) and the actual group moderation.

Restaurant Insights
(803) 798-6373 1049 Key Road, Suite 58
Columbia, SC 29201